Resources
Guides for loyalty that lasts
Practical notes on points, VIP tiers, referrals and launching a program your team will actually run.
How points programs actually grow repeat orders
05 Sep 2026
What to reward, what to skip, and how to keep liability under control after year one.
VIP tiers that feel exclusive without hurting margin
30 Aug 2026
A simple rule set for gold / silver that customers understand in one glance.
Referral loops for D2C brands
24 Aug 2026
Reward both sides, cap the abuse, and keep the message on WhatsApp and email.
Why loyalty should be SaaS, not a custom app
18 Aug 2026
Six years of Boneify: the programs that lasted were the ones someone could change on a Thursday.
Importing an old punch-card balance
12 Aug 2026
How we move members, points and tiers before go-live so the floor team is not explaining a reset.